New Year's Resolutions: Silence the Hungry Heart

My relationship with food caused the metaphor "didn't fit in" to become my literal truth, pushing me to the outskirts of certain social circles, including fashion circles. Food became my knee-jerk reaction to everything: celebration, sorrow, boredom and friendship. Each new January, for more than I care to count, I would resolve to lose weight...and falter within days (if not hours).

I'm not sure what I was afraid of - life or living it plus size - I thought dieting was the answer to everything. Then life dealt me three awakenings and I learned the only thing I had feared was fear itself.

A diet was not the answer for me. I decided to make fashion fun and to make its accoutrements work for me. I decided to stop the pity party and launch a pretty party. I identified one area in particular that detracted from my overall appearance and turned it into my star-quality signature. I'll reveal that and my three awakenings to you in time, as we get to know each other better.

I've learned that there is no enemy. Today my New Year's resolutions focus on nurturing those I love and me as well.

I'd love to hear your New Year's resolutions especially those that nurture and encourage. Please share them. Girlfriends, the days of starving to fit in are over!

Babe

Let Ulla Dazzle You!

We all know you love Ulla's clothing, now come see a different side of us, our accessories! Now you can pair that little black dress with the perfect necklace, or bracelet. And don't forget, fall and winter are the perfect times to accessorize with fashionable scarves.

Come check out the side of Ulla that sparkles!

Bundle Up!

Fall weather is fast approaching; why not liven up your cool weather wardrobe with a pop of color? A great way to add some fun to any ensemble is to change your normal routine with a bright and colorful coat! We have plenty to choose from here at Ulla Popken, whether you are looking for a dramatic red, or cheereful green we have you covered!

Also, don't forget to check out some of our newest asymmetrical designs. You are sure to find at least a few items you can't live without!

Pictured: Item #05120, Flirty Swing Coat. Color: Sweet Pea

Everyone Loves A Sale!

Have you gotten a chance to check out our Fall Sale items? Hurry, while supplied last! You dont want to miss this chance to grab your favorite Ulla Popken looks, at a great price. The best part is that you can get some great items at a discount, before the season even begins... talk about a good deal!

Want to share your favorite Fall Ulla item? Let everyone know your picks!

Fall into Great Fashion!

All the signs are there, seeing big yellow school buses on the roads, pools preparing to close, and every once in a while a breeze of cool air comes our way. We all have to admit it; fall is on its way. Living on the east coast, we show a sign of each season, and as much as I love summer, by the time fall rolls around I am ready to welcome it. It is a nice change to wear long sleeve tee's and feel comfortable in pants. The temperature is still warm enough to wear sandals and flip flops, but enough of an evening breeze that you can comfortably wear a light jacket. You also can't help but be interesed in the new clothes that come out for fall, especially if you are the type of person who loves to see new styles and trends!

As we prepare for another change in season, remember, there is a bright-side to the end of summer, you get to go shopping!

Item #05525, Organic Flounce Jacket pictured in Spruce

Shoes, Shoes, Shoes!

What girl doesn't love shoes? We have worked long and hard to find the perfect shoes and boots to offer our customers. We have taken your comments, throughts and requests into consideration when planning our new line of shoes. Ulla has the best buyer in shoes, Joe, working for you. We think we have a pretty good selection to start you off with, trust us, because Joe knows shoes.

Check them out; we dare you to not love them!

Don't Forget to Cover Up!

So you're heading to the beach, let's review the checklist:

Sunglasses, check!
SPF, check!
Tropical Drink, check!
Magazine, check!

Now the only other thing you need to go great with your fantastic Ulla Popken bathing suit is a perfect cover up. Have you checked out our selection? We have the style for any preference. Need to get out of the sun? Try our Cotton Gauze Caftan, #02291. Do you want to cover up, but still get some sun on your shoulders and arms? You need our Knit Flounce Cover Up, #02598 (pictured). Want to show off a sexy suit? Try our Shimmer Lace Duster, #02454.

Come see Ulla's great selection of beachwear! Now your checklist is finally complete!

Celebrate, With Savings!

Once Memorial Day rolls around we see an increase in outdoor events, cookouts and parties. For some this holiday marks the beginning of summer, and days of leisure. If you haven't already, you may want to break out the shorts and tank tops, and make some fresh lemonade. When you have had your fill of being outside enjoying nice weather (we hope!) and gatherings with friends and family, remember you can snag some great Ulla items without even leaving the comfort of your own home!

We will be available to take calls this coming holiday weekend everyday from 8am-12am EST and of course, you can shop at any time you would like online! We look forward to hearing from you.

Have a great Memorial Day.

Back to the Drawing Board!

Its that time again, we would like to know how we can improve. We know you have been thinking it, so please feel free to let us know!

How can Ulla Popken improve?

Behind the Scenes: An Ulla Popken Photo Shoot!

Have you ever wondered what goes into making a new catalog spread? Have you thought about the number of people involved to make it all happen? We have taken some insider, behind the scenes photos of our latest photo shoot. Our winter 2010 collection was the focus of our adventure in beautiful Aspen, Colorado

To check out more photos visit our Facebook page!

It's Your Chance!

Now is your chance to ask us at Ulla a question that has been on your mind. Maybe you have been wondering where our last photo shoot took place, or what it is like to work here! Maybe you have a comment, suggestion or idea on how we could improve our catalog.

We are all ears, lay it on us!

It's all in the Signs!

Thinking of myself as having a goodwill personality and carefree nature i have found myself using the phrase "it's a sign" more and more. To some it's a hopeful way of thinking everything will work out for them, or that the stars are somehow aligning to perfectly meet with ones needs. To others it is a way of looking on the bright side of life. After all, you will notice the more often you have a positive outlook the better you will feel. You will also notice more and more people are naturally attracted to a positive attitude!

I am by no means a motivations speaker, but I encourage you all to acknowledge the many 'signs' life throws our way!

Socialize with Us!

Check out our Facebook page, become a fan and enjoy some special perks from us.

* Visit our Events section to find special offers exclusive to Facebook fans

* Check out our Fashion Guide tab for the latest looks and trends

* Our weekly photo gallery which give you a first hand look at achieving the prefect styles!

.... and much much more!

Ulla's Facebook Page!

Upclose and Personal with Ulla Popken!

Ever wonder what it would be like to work for Ulla Popken? To have a say in the items we buy, and have all the inside information? Well we would like to give you a glimpse into life at Ulla! I asked our Assistant Buyer, Beth Neisser to let our bloggers know what she thinks about Ulla Popken and our clothing, her responses may surprise you!

Hollie: What new item are you most excited about?

Beth: Our branded line of swimsuits.
H: Which famous woman could you envision in Ulla?

B: Monique of course!

H: Which new item says 'Ulla' to you the most?

B: #02322, Metallic Jacket. Its unique, you can't just find it anywhere.

H: Any insider style tips to share?

B: Be daring, try something that you normally wouldnt. You might be surprised at how wonderful you look. Step out of your box!

(for this Beth recommends #02296 Ombre Surplice Dress)

H: What is your go-to dressy Ulla outfit?

B: #02465 & #02269 Crinkle Dress & Duster. It's a fabulous shade of brown and is a great fit. Also the Beaded Goddess Dress #02295 is a great fit, and I love green!!

H: Planning a vacation? What Ulla items would you bring?

B: For swim: #02919 'Aurora' skirted Miraclesuit w/#02598 Knit Flounce Coverup.

Casual: #02461 Tribal Print Tunic, #02276 Side Tie Dress (looks a million bucks on!). Can't forget the cool and flowing crepe seperates #02326 & #02834.

A special thank you to Beth for taking the time to share your thoughts in our Blog!

Haven't You Heard?

Style Alert!!

Want a style tip straight from our fashion advisors? Lucky for you, you came to the right place! We want to let you in on a little secret…. Bright colors and fun styling will be taking over the fashion world this summer, and Ulla is ready! With a perfectly sweet silhouette and daringly bold colors our newest dress, the Ombre Surplice Dress #02296 is sure to be a head turner. Add some simple accessories and you have a look you are sure to love! (dress shown in teal multi)

Don’t forget to check out our other ombre styles: Embroidered Ombre Blouse #92427 available in Violet and Cherry, Ombre Tee #92543 available in Teal and Saffron, Ombre Emroidered Jacket #01368 available in Multi.

Post Holiday Shopping Tips!

It’s amazing how quickly the Holidays can come and go! Luckily for us, we can take full advantage of store sales and special discounts. Now is the perfect time to put all those gift certificates to use! Check out some of our discounted items, and allow your Holiday gift money to get you more than ever before. Why not get a head start on some transitional items for late winter early spring? And remember the easiest way to vamp up your wardrobe is to add one or two key items that can liven up any outfit!

Don’t forget to check out Ulla’s Brocade Swing Jacket # 81301, it’s a steal at a reduced $4.99 and its available in both colors and almost all sizes!

Happy Holiday Wishes!

The holiday season is upon us, now is the time to make your way out to the stores or shop online to find the perfect gift for friends and family. In this season of giving and special gatherings don’t forget this is also the perfect time to give- to yourself! Ulla Popken has many special occasion outfits that are sure to get you noticed, and wont go over your holiday budget.

Check out our Matte Jersey Tiered Swing Dress #95206, this stunning (and affordable) dress is perfect for every upcoming holiday event! Paired with the perfect pair of shoes and jewelry this dress will surely be a wardrobe favorite! Check out all our fabulous occasion wear under the Winter Occasion tab.

A Breath of Fresh Air!

We have just sent out our Spring Preview book! Since we know this book will be getting to our customers before the spring season starts we have included many items that dont have to sit in your closet for months! Check out item 01362, the Boyfriend Blazer, or the Swirl Print Dress item 01265. Get these hot new looks, and wear them now!

What do you think of Ulla's Spring Preview?

Trendy Fall Style!

We have had a little taste of Fall weather on the East Coast, as those cool nights and refreshing breezes roll in our wardrobes begin to change. After a couple months of 90 degree temperatures I am ready for a change, and its also a little exciting to see what clothes have been stashed away since Spring and Summer. Sometimes jeans can feel a little too heavy during Summer months, but are the perfect solution for Fall!

Have you tried Ulla's *NEW Italian Stretch Jeans #95810?

Calling All Fashionista's!

We know you are out there, ladies who love fashion and love clothes. Here is your chance to share your favorite fashion tips! Let us know what Ulla items you LOVE, and how you incorporate the latest fashions into your everyday style!

Plaid has made its mark on the runway for Fall/Winter '09, what other runway style would you like to see Ulla adopt?